Why Should Your Reader Care?

As we review our clients’ business school essays, we often find ourselves responding back to them with this simple question:  So what? That’s great that you’ve told us that interesting story. However, why should we care about what you just said? That sounds...

Rufaro, Harvard MBA

Hillary was so helpful in my essay writing process. She made sure she really got to know me so she could ensure “my voice” and passions came through in my essays. She was always available for last minute calls and brainstorming sessions, and would help me think...

Overcoming MBA essay writer’s block

It’s time to start outlining your business school essays, and your mind is a blank.  What do I wish I had done better?  What matters most to me and why?  What has fundamentally transformed the way I think?  Where should you begin? Here are a few tips to jumpstart your...