WHY shine?

Well, when you put it like that, is there any other way? 



“Shine” holds a number of deep meanings for our company.  One of our favorites is about shedding light.  Providing illuminating insight.  Adding expertise.  Another is about polishing.  Smoothing out the rough edges.  Bringing to a gloss.  Making candidates sparkle.  Finally, there’s the notion of excellence.  Being standout in what we do.  (Shining Stars, if you will.)  Delivering the highest quality work—always.  Work that inspires the best from our clients.  Work that puts acceptance letters into their hands.

Track Record

Our exemplary client admission rate—combined with MBA admissions advising experience since 1999—offers you an undeniably potent mix of expertise and passion.  Our founder and president was accepted to Harvard, Wharton, Kellogg and UCLA back when she applied, and our clients go on to attend the world’s elite business schools themselves.  We like our impressive track record (ask us anytime for the latest statistic), and we certainly intend to keep it that way.  So be prepared to work very hard, listen to our advice and give us everything you’ve got.  And, in exchange, you’ll find us to be your biggest advocates, your best source of inspiration and advice, and a collaborative partner as dedicated to your success as you are.

Marketing Approach

We believe that the applications process is a marketing project at its core.  At this point, you can’t change your undergraduate track record or career choices.  What you can still impact is: 1) your GMAT/GRE and 2) your effort to develop a fantastic, standout application.  For #2, you couldn’t be in better hands.  We bring over 20 years of marketing experience from world-class training grounds like Kraft, Unilever and Cadbury. Our approach to MBA admissions is similar to the one that has worked for brands like JELL-O for 100+ years.  We’ll help you develop your individual marketing strategy, define your unique brand identity and differentiation, wrap it in the most compelling packaging, support it with engaging copy, and communicate in a meaningful (and memorable) way that drives demand for your brand over the competition.  It works.


We have the bandwidth to bring you aboard as a client and run.  You’ll have dedicated resources at the onset, with the ability to scale up or scale back our work together as your needs unfold.  We’re a boutique firm, and your timing is our priority.  And thanks to cell phones, Skype, FaceTime, WhatsApp and Viber, we have the flexibility to “meet” with you at a moment’s notice—even across the globe.  Contact us readily to clarify a comment, ask questions, or request a shoulder to lean on.  We’ve been through the MBA experience ourselves (successfully), and intend to get you there as well.


One would think it’s a given, but nowadays that’s not always the case.  As a proud member of AIGAC (Association of International Graduate Admissions Consultants), integrity is woven into every aspect of what we do.  Through the association, we are able to collaborate with the top schools’ admissions directors, enabling us to understand their priorities and guide our clients accordingly.  We approach your work through an unbiased and objective lens, and we’ll tell it to you like it is.  Personal information, business ideas, career plans—your most precious assets can be trusted in our hands.  Integrity also means dependability.  We’ll do what we promise, and then some.

Enough from us.  We’ll let the testimonials of our happy clients speak for themselves…

“The best prize that life has to offer
is the chance to work hard at work worth doing.”
-Theodore Roosevelt